Splash Screen (Mobile)

This unmissable ad unit is shown full screen when Canadians enter our mobile app, and is ideal for brands looking to maximize brand awareness.

Site:

The Weather Network & MétéoMédia

Platform:

Mobile App

Size:

Image: 1440×2560
Logo area: 430×214

File format:

layered PSD

Max weight best practices:

500kb

Animation length:

No Animation

Client supplied creative deadline:

48hrs prior to launch

Designed and built by Pelmorex deadline:

3-5 business days prior to launch

Assets required for Pelmorex to build:

Copy (if applicable), Fonts, Logo (EPS format), Hi-res imagery.

In-house tracking:

Impressions (ad unit not clickable)

Trackers accepted:

Impressions (ad unit not clickable)

Safe zone consideration:

Yes, use template

Pelmorex approval required:

Yes

Pelmorex Audience compatible:

No

Additional notes:

The image must be weather-related or feature a landscape/nature scene. The image must reflect the current season unless it is relevant to your brand. (ie. a travel company can show a beach during the winter season.) The image must be a photograph, not an illustration, staged/manufactured image, or an AI-generated image. We provide the public with scientifically gathered information vetted by scientists as such it is important that we root our creative presentations in the real world that people interact with.
Avoid using a photo that is primarily red in colour. We reserve the colour red to alert the general public.Please don’t include our TWN/MM logo when sending the Splashscreen

Guidelines:

View guidelines

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