Four years. One trusted source: Canadians name The Weather Network/MétéoMédia Canada’s Most Trusted News Source again
OAKVILLE, Ont., June 22, 2026 – Some things change with the seasons. Canadians’ trust in The Weather Network/MétéoMédia has not. For the fourth consecutive year, The Weather Network/MétéoMédia has been named Canada’s #1 Most Trusted News Source in the annual Pollara Trust in Media study, reflecting a relationship built through every forecast, weather alert and […]
Will summer sizzle or fizzle? El Niño holds the key to summer across Canada
The Weather Network’s 2026 Summer Forecast Oakville, Ontario, May 27, 2026 – Canada’s journey from winter to summer has been extra turbulent this year. Most of the country has experienced an early taste of mid summer-like heat, but spring has once again tested our patience with many detours and delays. Will the changeable pattern continue […]
Emergency Alert Test in Canada: Alert Ready to Issue Nationwide Test on May 6, 2026
The Alert Ready emergency alert test will be broadcast across TV, radio and mobile devices in all provinces and territories except Quebec Oakville, Ontario, May 4, 2026 – A test of Canada’s national emergency alert system, Alert Ready, will take place on Wednesday, May 6, 2026 across most provinces and territories as part of Emergency […]
The Weather Network / MétéoMédia rank top 5 most reputable brands in Canada, only media brand in top 10
OAKVILLE, ON – April 27, 2026 — Pelmorex’s flagship brands, The Weather Network / MétéoMédia, have been ranked the #5 most reputable brand in Canada in Leger’s 2026 Reputation Study — and are the only media brand to earn a place in the top 10 among 334 organizations evaluated. The ranking positions The Weather Network […]
Taking the scenic route from winter to summer!
The Weather Network’s 2026 Spring Forecast Oakville, Ontario, February 25, 2026 – La Niña and the polar vortex teamed up to deliver a fickle but high impact winter to most of Canada. Will this turbulent weather continue through the upcoming spring season? To answer this question, The Weather Network has issued their spring forecast for […]
The Weather Network names Sporting Life its official outerwear partner
Launching a curated “Weather Shop” designed to help Canadians dress for every season OAKVILLE, ON — Dec. 9, 2025 – The Weather Network (TWN) is pleased to announce a new strategic brand partnership with Sporting Life, naming the premier retailer as its Official Outerwear Partner. This collaboration reflects a shared commitment to helping Canadians stay […]
La Niña and the polar vortex set to deliver a truly Canadian winter
The Weather Network’s 2025-2026 Winter Forecast OAKVILLE, Ont., Nov. 26, 2025 – Canada enjoyed an exceptionally mild fall, but a dramatic flip in the jet stream pattern is underway with an expected chilly start to the winter season across the country. Will La Niña and a disrupted polar vortex team up to lock-in this pattern […]
The Weather Network and MétéoMédia dominate Canadian trust landscape, named #1 weather source by BrandSpark
OAKVILLE, ON – Nov. 20, 2025 — Canadians have spoken, and they’ve made it clear: when it comes to weather, they trust The Weather Network and MétéoMédia the most. The Weather Network / MétéoMédia have been officially named Canada’s #1 Most Trusted Source for Weather Information for 2026 by BrandSpark Most Trusted® Award. MétéoMédia was […]
Alert Ready Public Test: November 19, 2025
Canadians in participating provinces and territories can expect a test alert on their television, radio and compatible wireless devices. Oakville, Ontario, Nov.17, 2025 -. Canadians across the country will receive a test alert from Alert Ready, the National Public Alerting System, on Wednesday, November 19, 2025. The test message, issued by provincial and territorial emergency […]
Federal budget recognizes critical role of National Public Alerting System
OAKVILLE, Ont., Nov.4, 2025 – Pelmorex expresses its sincere appreciation for the Government of Canada’s commitment to public safety, as evidenced by the federal budget’s allocation of critical funding for the National Public Alerting System (NPAS), known as Alert Ready/En Alerte. “We are incredibly grateful for the federal government’s recognition of the indispensable role the […]