Heat, drought and storms; A summer of extremes and contrasts
The Weather Network’s 2025 Summer Forecast Oakville, Ontario, May 28, 2025 – It’s time to get out and explore Canada’s great outdoors! After a long winter and a sporadic spring, will we be rewarded with a warm and sunny summer to enjoy our favourite outdoor activities? The Weather Network’s Summer Forecast calls for warmer than […]
Public Test of Alert Ready on May 7, 2025
Canadians in participating provinces and territories can expect a test alert on their television, radio and compatible wireless devices on May 7 Oakville, Ontario, May 5, 2025 – A test of Alert Ready, Canada’s National Public Alerting System, will take place on Wednesday, May 7 across most provinces and territories. Canadians in participating provinces and […]
Embrace a truly Canadian spring!
The Weather Network’s 2025 Spring Forecast Oakville, Ontario, March 13, 2025 – Spring is in the air across most of Canada! After a more typical Canadian winter, very mild weather spread across the country during late February and early March. So, is spring weather here to stay? To answer this question, The Weather Network has […]
Pelmorex Corp. Announces Appointment of Maureen Rogers to President & CEO
El Niño is a distant memory; Can winter redeem its reputation?
The Weather Network’s 2024-2025 Winter Forecast OAKVILLE, Ont., Nov. 27, 2024 – Last year featured the warmest winter on record for Canada. Should we expect another very mild winter this year? To answer this question, The Weather Network has released its winter forecast for the months of December, January and February. “Canada got off exceptionally […]
The Weather Network Experiences 94% Audience Growth Among Key Demographic of Ages 25-54
Gaining deeper insights into viewership with the Numeris Enhanced TAM solution Oakville, Ontario, October 24, 2024 – Today, The Weather Network announced exciting results from an enhancement in the methodology associated with the reporting of its linear television audience from Numeris, improving the value proposition to advertising partners and viewers. By adopting Numeris’ Enhanced TV […]
Pelmorex Corp. Unveils AI-Powered Advanced Weather Modeling Built for Energy Traders
Canadian company’s Gaia Energy delivers weather forecasts 18X faster and more accurately than existing technology on the market Oakville, Ontario, October 15, 2024 – Pelmorex is proud to introduce Gaia Energy, a cutting-edge predictive weather forecasting solution developed for energy traders, poised to revolutionize weather predictions and analysis within the natural gas, electricity, agriculture and […]
A slow slide from summer to fall; Will autumn end with a free fall into winter?
The Weather Network releases its 2024 Fall Forecast Oakville, Ontario, Sept 11, 2024 – All of Canada has experienced an early taste of fall weather, but summer has made a strong comeback across much of the country. Is this summer’s grand finale, or will warm weather linger well into the fall season? To help answer […]
The Weather Network launches its first advertising campaign using an AI-assisted Avatar
Leveraging the power of weather and AI to deliver a localized experience for Home Hardware customers Oakville, Ontario, June 11, 2024 – The Weather Network has launched a first-of-kind ad campaign using an AI-Assisted Avatar of their own Content Creator and Presenter, Rachel Schoutsen. The Weather Network partnered with Home Hardware Stores Limited to showcase […]
Pelmorex revolutionizes the market with WIP: the platform that maximizes revenue with accurate weather predictions
Madrid, March 7 , 2024 – Meteorology ranks as the second most influential factor in consumer behavior. Therefore, it is essential for businesses to consider these variables to strategically manage their merchandising, inventory, or supply chain. With this aim, Pelmorex, the parent company of eltiempo.es, is revolutionizing the market with the launch of a new […]