Retail Unit

Retail Unit

Showcase your product offering and special offers in a dynamic and interactive digital ad format. Ideal for brands with multiple products or SKUs the Retail Unit is your new digital flyer, with the ability to tailor your offers to specific audiences and cities.

Site:

The Weather Network, MétéoMédia & Pelmorex Audience

Platform:

Desktop Web, Mobile Web, Mobile App, Tablet App, Tablet Web

Size:

Desktop Web 300×250, 300×600, 970×250*
Mobile Web 300×250, 300×600, Full Width*
Tablet Web and Tablet App 300×250*
Mobile App 300×250, 320×480, Full Width*
*Not available on Pelmorex Audience.

File format:

HTML5 – Please fill out custom template
320×50 and 300×50 banner: .jpg, .png, or .gif

Max weight best practices:

300×250 = 150kb
Fullwidth/300×600 = 200kb 320×480 = 200kb
970×250 = 250kb

Designed and built by Pelmorex deadline:

10 business days prior to launch

Assets required for Pelmorex to build:

Logo – eps format
Brandsell – 320×50 and 300×50 or assets to build
Primary and secondary colours Fonts
Copy
URL

In-house tracking:

TWN/MM: Clicks (to website), Impressions, Viewability
Pelmorex Audience: Clicks, Impressions, Engagements (if applicable)

Trackers accepted:

TWN/MM: Clicktag, Impressions
Pelmorex Audience: Clicks, Impressions, Engagements (if applicable)

Frequency cap:

1 per 3 days per user for 320×480

Pelmorex approval required:

Yes

Pelmorex Audience compatible:

Yes

Additional notes:

Refer to documentation, Client kickoff call must be had with designers prior to 10 day build timeline

Guidelines:

LINK TO BE UPDATED
***Data and product template – see attached (needs to be CSV): https://www.pelmorexsolutions.com/wp-content/uploads/2023/10/RETAIL-UNIT-TEMPLATE.csv

Retail Unit

Ready to get started?