City Page Takeover: Desktop Web

City Page Takeover: Desktop Web

High impact advertising on your chosen city current weather page for 24 hours (or more)! Our City Page Takeover is ideal for brands looking to make a splash promoting sales, new releases and vehicle nameplates.

Site:

The Weather Network & MétéoMédia

Platform:

Desktop Web

Size:

728×90 or 970×250 or 970×90 (Pushdown) (ATF) AND
300×250 or 300×600 (ATF)
+ Wallpaper (optional – premium applies)
^Position above/below the fold depends on user device.

File format:

.jpg, .png, .gif, standard 3rd party tags, OR HTML5*

Max weight best practices:

728×90 = 150kb
970×250 = 250kb
970×90 = 200kb
300×250 = 150kb 300×600 = 200kb

Third party tags accepted:

All third party tags accepted. Examples include: DCM, AdForm, DoubleVerify, IAS

Client supplied creative deadline:

48hrs prior to launch

Designed and built by Pelmorex deadline:

3-5 business days prior to launch

Assets required for Pelmorex to build:

Background Wallpaper image cannot contain red. Headline/Body Copy, Fonts, CTA Text (ie. Learn more), Logo (EPS format), Hi-res imagery, Brand Guidelines (if available)

In-house tracking:

Clicks, impressions, viewability

Trackers accepted:

Clicktag, Impressions

Safe zone consideration:

Yes, use template

Pelmorex approval required:

Yes

Pelmorex Audience compatible:

Additional notes:

When running with a Wallpaper, only one ad can be HTML5, the other must be an image. If client wishes for both units to be HTML5 then a 3rd party tag must be supplied. Wallpaper optional – additional rates may apply. Desktop CPTO runs on the 7 day forecast page. No Red Wallpapers allowed.

Guidelines:

View Guidelines

City Page Takeover: Desktop Web

Ready to get started?